From Low Conversions to $22,000 Revenue: How TopMate Achieved 3.1x Conversion Rates with SecondBrainLabs
68% Engagement Boost, $22,000 Revenue and 3.1x more conversions for Topmate creators- all in just 10 days!
Jan 27, 2025
About Topmate
Topmate is a leading platform in the creator economy, trusted by over 300,000 creators globally to connect with their audiences and monetize their expertise. By providing streamlined tools for scheduling, lead management, and revenue tracking, Topmate has helped creators collectively generate over $1 million in revenue within just the first year of launch.
Challenges
Topmate faced challenges in helping creators convert leads efficiently without relying on outdated, generic approaches. With leads coming from various sources, creators needed a way to craft personalized, impactful messages that resonated with their audience.
Creators struggled with low conversions, as cold leads rarely converted into paying customers.
Securing consultations and bookings was difficult, requiring a more streamlined process to engage audiences effectively.
Managing leads with outdated tools took up valuable time, forcing creators to choose between admin work and content creation.
Due to limited resources smaller creators lacked access to advanced sales support.
Topmate needed a solution to improve lead conversion while saving creators time and effort. Without automation, creators had to choose between time-consuming manual outreach or hiring a sales team. To solve this, Topmate adopted AI sales automation to streamline workflows, personalize engagements, and help creators focus on what they do best— building their brand and generating value.
Here's a quick look at how the AI persuasively sold a $700 service for a creator— all through chat!
The decision to partner with us was influenced by SBL’s ability to:
Persuade chats at scale just like your top 1% salesperson.
Automate follow-up with context-driven responses, eliminating creators' requirement to have a sales team in place.
Provide real-time analytics to identify what works and what doesn’t, enabling creators to refine their offerings to meet lead needs.
Achieve a 90% cost reduction, offering a highly cost-effective alternative to traditional sales solutions.

Results
A standout success story includes Sanjeev Kumar, who earned $4,000 in just one week, and Aditi Paul, who closed $10,000 in sales within 10 days, leveraging SBL’s chat solutions.
As leads interacted with the platform, SBL’s AI analyzed their behavior and interests, identifying user interests, opportunities, and bottlenecks impacting revenue growth. Creators received advanced analytics to address these challenges and refine their strategies. This seamless process enabled creators to focus on their expertise, resulting in 3.1% overall conversion rate, 68% engagement boost driving more consultations and closing more deals.
With SBL, Topmate transformed how creators managed their leads by automating personalized follow-ups to maximize engagement. Within just three hours after the initial outreach, AI sends automated follow-up messages, tailored to each lead’s profile data and previous interaction. For unresponsive leads, the AI initiated a follow-up sequence.
Book a demo with us here!
Subham Kumar
CEO, Co-founder @ SecondBrainLabs